The Running Company

Geelong, Victoria

The Running Company – Geelong was opened by current owner, Scott Nicholas in September of 2010. Scott aimed to service the runners of Geelong by providing a “hub” for the running community to visit for group runs, footwear, training advice, nutrition and accessories. Basically, The Running Company Geelong would be a spot to talk running with runners! Over the years the store has employed over 20 local community members ranging from podiatrists, physiotherapists right through to elite athletes. The one thing in common with all staff is their passion for running and footwear. Three of these staff have even gone on to open their own store in other regions!

One of the staff members was Jacques Verstraten. Jacques loved the community which had been built so much that his family ended up buying business from Scott. Jacques has that same passion for footwear and running and it’s been ingrained in him by his family who live and breathe running! Both his Dad Jack, who was a very handy marathon runner in his day and his Mum being a coach for Athletics Victoria have running in their veins, as such, it’s a natural fit to have such a qualified and well informed family take over the reins and put their own spin on what has been built.

The shop is located in the central region of Pakington St, 1.2km from the waterfront and 2km from the Barwon River trails. Easily accessible from Geelong train station, many customers choose to pop in on their way to and from their cbd workplaces. If you’re keeping up with the booming Geelong café culture, you’ll be in luck – plenty of wonderful options all within a 5 minute walk!


Geelong, Victoria
Shop 2/226 Pakington St, Geelong West 3218
+61 3 5242 8150


Opening Times
Mon-Fri – 9.30am-5.30pm
Sat – 9am-5pm
Sun – 11am-4pm

Nearby Locations

Clifton Hill Victoria
175a Queens Parade Clifton Hill 3068
+61 3 9041 6801

Ballarat Victoria
1017 Sturt Street Ballarat 3350
+61 3 4343 2583

Other Store Locations

Praise for Geelong

Running Club

The Running Company Running Cub Geelong

The Running Company – Geelong Running Club is completely FREE. It’s also a great opportunity to keep fit, meet new people.

Every Wednesday night – 5:45pm start.

Shop 2/226 Parkington Street, Geelong West

The Route
We try to vary it every week but it’s usually around 8-10km at varying paces so it’s inclusive for people of all abilities as opposed to exclusive and only for faster runners.

Meet the Team

Lisa Verstraten

Lisa is a Level 4 Senior IAAF Distance, Steeple and Walks Coach.


Running has been a part of Lisa’s life since the age of 7 where she competed at both Little Athletics and Senior Athletics.  Her mother was a Club Coach and her father Competitions Manager at Landy Field in Geelong.  Running has provided Lisa with a lifetime of family fun and memories.


She coaches at Fast Track Running, a squad of around 20 athletes varying from recreational runners up to International level.   Lisa is the Middle Distance Coach for the Athletics Victoria Target Talent Development Squad, Team Manager/Coach for the annual Australian team of athletes to New Zealand and has been the Australian Distance Coach at World Cross Country in China, World Universiade Games in South Korea and Taipei and World Universiade Cross Country in Italy.  Lisa also facilitates coaching education for Athletics Victoria and Athletics Australia.

1. Favourite run

Every fun run I ran with my husband and three children.

2. Best Running Moment

The buzz felt from running alongside my children and friends.

3. What do you love about running?

The social side.   Coffees, dinners and travel with athletes and colleagues.





Pure Sports Hydration


GU energy



new balance

2 toms






Hoka One One




As part of a new speaker series we are implementing, we are lucky enough to have several individuals that will be presenting FREE running specific talks in store, relating to their area of expertise. The first speaker we will have presenting on March the 12th is Campbell Craig. Campbell is an Exercise Physiologist and the strength coach behind @runstrongco . Campbell will focus on the benefits of strength training and how it translates to improved running performance and injury prevention. We will share updates relating to the event throughout the month. For more details about what Campbell is all about, follow @runstrongco for regular strength videos and helpful hints. 👣 ...

@kodanutrition the perfect tool to get through those warm summer runs. Never underestimate the importance of keeping properly fuelled. It’ll be the difference between a good run and a great run. 🏃🏼‍♂️ ...

Who else is keen for the weekend? 🙌 Long weekend trading hours as above. Hope everyone enjoys their break and we will see you Tuesday morning when we resume regular hours. ...

When comfort meets fashun 👌🏻 Looking for that perfect summer alternative to your traditional thongs? OOFOS slides or thongs may be for you! Featuring arch cradling technology and shock absorption with every step.. they will keep you looking and feeling fresh all summer long. ☀️👣 ...

✨ASICS GEL- NIMBUS 22. ✨All the cushion. All the comfort. Pop in store to see if this model is right for you. ...

The start of the school year is fast approaching! The start of the school year is fast approaching! With that comes another year in the playground. We have the Kids shoes covered! ⚽️🏀🎾

The start of the school year is fast approaching! With that comes another year in the playground. We have the Kids shoes covered! ⚽️🏀🎾 ...

~ TWILIGHT TROT is on tonight ~ 1,2 or 3 laps of ~ TWILIGHT TROT  is on tonight ~ 1,2 or 3 laps of the short course 🌟🌟 walk, jog or race.. see you there for a 6:15pm start 🥳😎

~ TWILIGHT TROT is on tonight ~ 1,2 or 3 laps of the short course 🌟🌟 walk, jog or race.. see you there for a 6:15pm start 🥳😎 ...

Who’s competing in the 8km Mountain to Surf this Friday 10/01/20? Feel free to pop into store for any of your last minute needs or to have a chat to our helpful staff! ...